Product Management Team

The Product Management Team at Maxeda DIY Group is responsible for identifying and developing product strategies to enhance the DIY retail experience across Praxis, Brico, and BricoPlanit stores in the Benelux. The team collaborates closely to manage product lines such as plants, pottery, paint, and IT solutions, ensuring the alignment of products with customer needs and business goals. Through data-driven insights and cross-functional coordination, they drive innovation, optimize product offerings, and contribute to the overall growth and success of the retail chains.