Tara Robson

East Coast Radio Brand Custodian at Mediamark

Tara Robson is an experienced media and radio specialist with a diverse background in various roles within the industry since 2002. Currently serving as the East Coast Radio Brand Custodian at Mediamark and Creative Strategist & Project Manager at HOT102.7FM, Tara also operates as the owner of a consulting company focused on serving SMEs in the UK and South Africa. Previous experience includes positions as Podcast Producer & Marketing at Tova Leigh, where Tara produced and marketed a weekly podcast, and as a Portfolio Manager and Implementation Manager at Ultimate Media, overseeing radio campaigns from inception to post-analysis. Tara's early career included roles at United Stations, SABC, and Good Hope FM, where foundational skills in sales, account management, and project coordination were developed. Tara holds diplomas in Accounting Technology, Accounting and Finance, and Sales and Marketing from IIE Varsity College and Damelin.

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