Sevde Ceylan is a Digital Expert specializing in Language Technologies at Mercedes-Benz AG since October 2021, focusing on GenAI Business Cases Management and Translation Management for #HeyMercedes. Previously, Sevde contributed to conversational flow design and speech solutions testing for #HeyMercedes MBUX through a role at ANÜ via Hays Professional Solutions GmbH. Academic background includes an MBA in Artificial Intelligence & Data Analytics from Steinbeis-Hochschule and a Bachelor’s degree in Computational Linguistics from the University of Tübingen. Additional experience encompasses various roles at STIHL, Bosch, IMS, VICO Research & Consulting GmbH, and Deutsch-Türkisches Forum Stuttgart, highlighting expertise in speech validation, automatic speech recognition, and language processing.