The Data and Digital Technology Team at Midwest Tape, LLC is responsible for managing and optimizing the digital infrastructure and data systems that support the company's media distribution services. This includes maintaining and enhancing the Salesforce platform, analyzing business data to identify opportunities for innovation, leading digital data initiatives, developing data-driven insights, and overseeing the overall software engineering and enterprise data strategies. Their collective efforts ensure the seamless delivery of digital and physical media to libraries, enhancing the user experience for staff and patrons alike.
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