Tom Lancaster possesses extensive experience in digital communications and marketing within the higher education sector. As Director of Digital Communications at Minnesota State Colleges and Universities, Tom leads initiatives to enhance online engagement. Previously, Tom served as Marketing and Communications Coordinator at the Minnesota Office of Higher Education, where strategic messaging was developed to promote educational programs. Tom's role as Communications Project Coordinator at the Minnesota Private College Council involved managing communication projects, and prior experience as Communications and Network Associate at Augsburg University provided foundational skills in communication strategies and network development.
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