Jonny Forsyth is a seasoned professional with extensive experience in the food and drink sector, currently serving as Director and Client Advisor at Mintel since March 2013. Jonny pioneered a unique role focused on enhancing client engagement and producing predictive, relevant content. Previously, Jonny was promoted to Director after excelling in leadership and strategic insight presentation. Earlier roles included Associate Director, Global Drinks Analyst, and Senior Drinks Analyst at Mintel, as well as positions at Trinity Mirror Group and Starcom MediaVest Group. Jonny holds a Master of Science in Business Psychology from Nottingham University Business School and a BA in Social Psychology from the University of Sussex.