Pieter Willems

Pieter Willems is an accomplished professional in program management and brand marketing, currently serving as Program Team Lead for Brand Marketing at Miro since November 2023. Prior to this role, Pieter held significant positions including Lead Program Manager at DEPT® and Senior Program Manager for Global Business Optimization at Media.Monks, where responsibilities included leading operations in experiential events. Additional experience includes technical project management at Naivi, where projects focused on custom software for experiential activations, and leadership roles at SSBA Salon and Studio 80, both notable cultural hubs in Amsterdam. As a co-founder of the record label Will & Ink and founder of the musical project Presk, Pieter has a deep-rooted passion for creative industries, complemented by a Master's degree in Digital Media & Technology from HKU. Notable clients include adidas, Toyota, and Tommy Hilfiger.