Nicolas Chu

Nicolas Chu is a seasoned professional in digital marketing and business strategy, currently serving as the CEO and Founder of Sinorbis, which simplifies digital marketing for higher-education institutions and B2B companies in Asia. In addition to this role, Nicolas holds the position of Professor of Practice in Marketing at UNSW Business School, where responsibilities include innovative research development and course content leadership. As an investor in companies like Moonoa and Piloroo.com, Nicolas focuses on empowerment in health and the hairdressing industry. As the Director of Altpure, Nicolas leverages expertise in digital transformation for strategic consulting and support for sustainable growth. Previous leadership roles include President of ebookers and HotelClub at ORBITZ, Managing Director at Expedia Group, and Board Member at the Pacific Asia Travel Association. Nicolas holds an MBA from Harvard Business School and advanced degrees in Computer and Information Sciences and History.