Motasem El Bawab is a seasoned professional in digital transformation and media strategy, currently serving as Principal Consultant for FIBA 3x3 and Partner at Friday 365. With an extensive background in product management and development as Chief Information Officer at N3XT SPORTS, Motasem leads various digital and data transformation initiatives for multiple clients. Previous roles include Head of Digital at Volleyball World, where successful strategies resulted in a multi-million dollar subscription model, and at the Fédération Internationale de Volleyball. Additionally, Motasem's educational credentials include a Master of Advanced Studies in Information Technology from EPFL and a Bachelor of Commerce in Marketing from Concordia University.
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