Tracy Fernandez

Junior Account Manager at NewGen

Tracy Fernandez is a skilled marketing professional with a diverse background in digital marketing, influencer partnerships, and creative asset development. Currently serving as a Gaming Account Coordinator at NewGen since August 2022, Tracy has previously held positions such as Influencer & Partnerships Coordinator at Laboratoires Expanscience USA and Digital Marketing Specialist in the same organization, where major campaigns for brands like Mustela and Babo Botanicals were successfully executed. Additional experience includes marketing roles at GenZ Publishing, UN Women, and The New School, where Tracy developed marketing materials, managed social media strategies, and contributed to community engagement efforts. Tracy holds a Bachelor of Business Administration in Strategic Design and Management from Parsons School of Design at The New School.

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