Lisa J. Westfield Avent

Lisa Westfield Avent is owner of WESTAVENT Consulting, a boutique agency specializing in licensing, brand/franchise management, and marketing solutions. Recent clients include ABC Networks, Disney Channel and MGA Entertainment (L.O.L. Surprise) as well as various product manufacturers.

Lisa’s professional career spans over 30 years. She is a results-oriented executive with a successful track record at Warner Bros., MGM Studios, Sony, 20th Century Fox, and Mattel Toys. Most recently and for 11 years, Lisa held various Vice President positions at The Walt Disney Company’s Consumer Products division. Her responsibilities included global brand/franchise management, licensing activation and development of marketing plans for Disney’s legacy and emerging properties.

Lisa holds a Bachelor’s degree in Advertising from San Jose State University. She began her career in the ad agency industry. Shortly after, Lisa had the opportunity to serve as a member of the 1984 Los Angeles Olympic Organizing Committee — which introduced her to the world of licensing global intellectual properties.

Lisa is a native of Los Angeles, California and currently resides in Woodland Hills. She has two adult sons and a precious dog named Gingy.