Michelle Nederveen currently serves as the Group Head of Product at nexeye, overseeing UX, design, and the development of digital platforms for Hans Anders, Eyes + More, and Direkt Optik, while also managing the Salesforce product suite. Prior to this role, Michelle held various positions at Hans Anders, including Head of Product Replatforming, where responsibilities encompassed the replatforming of websites for the Netherlands and Belgium, and E-commerce Manager, where KPI management for online sales was crucial. Earlier in the career, Michelle was the E-commerce Manager at lief! lifestyle, managing a team and focusing on online sales, marketing, and content. Educational background includes a recent program at Nyenrode Business University and a Bachelor's degree in Commercial Economics from Avans University of Applied Sciences.
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