Ben Reiling

Ben Reiling is a seasoned marketing professional with extensive experience in sponsorship and sports marketing. Currently serving as Director at Nielsen Sports since January 2021, Reiling also enhances the growth of early startup sports and sponsorship technology companies as a Sponsorship Marketing Mentor and Advisor at Stadia Ventures. Prior to these roles, Reiling was the Principal Owner of Reiling Marketing LLC, focusing on strategic marketing consultancy from July 2018 to January 2021. Notably, during a 20-year tenure at The Coca-Cola Company, Reiling was instrumental in defining and managing a $60M motorsports asset portfolio and leading significant marketing initiatives, including the first-ever sponsorship program for the NHRA Drag Racing Series. Reiling holds a Bachelor of Science in Business Administration with a focus in Marketing from the University of Missouri Trulaske College of Business.