Tomas Parkama

Tomas Parkama is a seasoned professional in the banking and financial services industry, currently serving as the CRO & Content Manager for Investments & Savings at Nordea since April 2017. With a focus on Conversion Rate Optimization, Tomas has expertise in digital marketing activities, A/B testing, web analytics, and enhancing customer experience. Previous roles at Nordea include Specialist in Investments & Savings and Service & Digital Advisor, where Tomas developed investment plans and managed customer service operations. Early career experiences include positions in sales and customer service at HOK-Elanto and Snacky, as well as manual labor as a construction worker. Educational qualifications include a Master of Science in International Business & Entrepreneurship from LUT University, an APV Investment qualification from Aalto University, and a Bachelor’s degree in Finance from Laurea University of Applied Sciences.