We’re a global research agency who specialise in innovation and product strategy. This involves creating innovation opportunities, understanding the target customer, developing innovation concepts, creating product launch strategies and maximizing willingness-to-pay. 

Our approaches blend behavioural science, data analytics, design thinking and traditional research as appropriate, but always focus on effective insight management/application. 

This allows us to deliver measurable outcomes for clients such as: 

Supporting Metrolinx in planning to move 7.2 million people now and into the future
Mobilizing 2,500 Jaguar Land Rover NPD stakeholders using a method based on reality TV 
Re-framing on-pack messaging to increase customers willingness-to-pay by +10% for an FMCG brand 

We’ve been doing this for 20yrs. But we’re always evolving. Currently we’re developing an e-commerce volumetrics tool and a gamified approach to understand how to innovate sustainably and profitably.

Also find us at:
northstarhub.com
twitter.com/northstar_hub
instagram.com/northstarresearch

Research

Northstar Research Partners

Dritan Nesho

Priya Gandhi

Daniel Tralman

Debbie Clarke

Jessica Fennell

Matthew Denomme

Jennifer Yellin

Matthew Sell

The Data and Analytics team at Northstar Research Partners is responsible for leveraging advanced data analysis techniques to drive innovation and product strategies. This involves utilizing behavioural science, data analytics, and design thinking to generate insights that support product development, customer understanding, and market strategies. The team plays a crucial role in creating and applying e-commerce tools, and gamified methods for sustainable innovation, ensuring measurable outcomes for clients across various industries.

Data and Analytics

Research Team

Leadership Team

Data and Analytics

About

Team members

Other teams at Northstar Research Partners

Research Team

Leadership Team