Jessica Lin

Jessica Lin is an experienced data analytics professional with a strong background in advanced analytics and consumer engagement. Currently serving as the Lead Data Analyst at NE Digital since April 2018, Jessica specializes in group analytics, big data, and experimentation. Prior experience includes roles at NTUC Link as Senior Manager in Consumer Engagement and Product Development, and Aimia Inc as Lead Consultant, where Jessica managed client relationships and led analytical teams. Additional positions at Acxiom, Robinson & Co, ANZ Banking Group Ltd., and United Overseas Bank Limited contributed to a comprehensive skill set in relationship management, analysis, modeling, and digital marketing. Jessica holds two Bachelor's degrees in Business (Actuarial Science) and Accounting from Nanyang Technological University Singapore.