Saadia Memon is an experienced marketing and communications professional with a strong background in integrated communications. Currently serving as the Marketing and Communications Manager at Nykaa since May 2021, Saadia has also held the positions of Associate Manager and Assistant Manager within the same organization. Prior to Nykaa, Saadia worked at Genesis BCW from November 2016 to May 2021 as an Account Manager, managing communications for notable clients such as Gillette, the NBA, and Star Sports, and previously worked with Diageo India, Cartoon Network, Hotstar, and RED FM. Earlier experience includes a role as Senior Associate at Text100 from August 2015 to October 2016, focusing on client mandates for brands like Intel Security and Endurance International Group. Saadia holds a Bachelor's degree in Mass Communication/Media Studies from Kishinchand Chellaram College of Arts Commerce and Science, obtained between 2013 and 2015.
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