Toby Richards serves as the Strategy and Planning Director at Once Upon A Time Marketing since August 2017, bringing extensive experience in strategic consultancy and planning across various esteemed organizations. Previous roles include Strategy Consultant at Studio Make Believe and Planning Director positions at Vivid Brand Ltd and Publicis Groupe. Noteworthy clients have included major brands like Unilever, Porsche, and Samsung. Toby holds multiple degrees, including a Doctor of Philosophy from the University of Chichester and the University of Sussex, and a Master of Science in Applied Positive Psychology & Coaching Psychology from the University of East London.
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