Olena Bilenka

Olena Bilenka is a seasoned marketing professional with extensive experience across various sectors, currently serving as a Product Marketing Consultant at OpenWay since October 2022, where contributions include developing go-to-market strategies and conducting competitive analysis. Previously, Olena held the position of Event Sponsorship Consultant at BICS, focusing on global sponsorships for B2B projects, and served as Marketing Director for Visa CEMEA, overseeing brand and product strategic marketing. Earlier roles include Deputy Head of Strategic Marketing and PR at Societe Generale, Brand Communication Manager at BSH Home Appliances, and Brand Communication Manager at Vodafone, where strategic marketing and communications were emphasized. Olena holds a Master’s Degree in Strategic Marketing from The Chartered Institute of Marketing and a specialist degree in Finance from Kyiv University of Economics & Law.