Riccardo Arnaldi

Riccardo Arnaldi currently serves as the Personalisation Manager at Pandora, where responsibilities include leading the customer retention team to deliver personalized customer journeys, aligning the digital and tech roadmap with team objectives, promoting a culture of data-driven experimentation, and driving digital innovation in Global Marketing. Prior to this role, Riccardo held various positions at Pandora, including Website Analytics & Optimization Manager and Website Optimization and Performance Specialist, focusing on website analytics, optimization, and personalization. Earlier experience includes roles as a Digital Consultant at Softlab S.p.A. and Tech Rain, where expertise in data-driven web optimization and personalization was developed, specifically for Vodafone Group. Riccardo also has a background as a Digital Business Analyst at Homepanda.it, managing digital marketing campaigns and supporting UX design. Educational qualifications include a Laurea Magistrale in Marketing e mercati globali from Università degli Studi di Milano-Bicocca and a Laurea triennale in economia aziendale from Università degli Studi di Genova.