Barbara Roberto is an accomplished executive with extensive experience in procurement, buying, and product management within the fashion industry. Currently serving as the C- level Executive and Chief Product Officer at Parfois, Barbara has also held key leadership roles such as VP of Procurement and Buying at Bestseller Fashion Group China and Chief Product Officer at VENCA. Barbara's career includes significant positions at Desigual, Kingdeer London Group, Virgin Mega Store, Benetton Group, and Zara, showcasing a strong track record in global sourcing and category management. Barbara holds an MBA in Management from Strayer University-Maryland and a Bachelor's degree in Economics and Business Administration from Università Ca' Foscari Venezia.
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