Peter Bartle has an extensive background in legal and business affairs, currently serving as the Executive Vice President of Legal & Business Affairs at John Paul Mitchell Systems. As the Founder and Chief Executive Officer of Velomino, Peter has demonstrated entrepreneurial leadership. Previous roles include General Counsel and Head of Business Affairs at Ithaca Holdings LLC, as well as General Counsel and Senior Vice President of Business Affairs at Machinima. Early in the career, Peter held the position of Senior Counsel at Sony Pictures Entertainment, contributing significant expertise in the entertainment and media industry.