Adrian Garcia

Adrian Garcia is an experienced professional in user experience research and digital transformation with a career spanning over a decade. Currently serving on the Advisory Board at UXTesting, Inc. since September 2018, Adrian provides strategic guidance on UX research methods and coaching for the UX research team. Previously held the position of VP of Transformation & Strategy at Daito Design, focusing on digital strategies and competitive advantage for clients. Adrian's work experience also includes roles as VP and Sr. User Experience Researcher at ExxonMobil, Senior User Experience Researcher at GE Digital, and Head of User Research at ChaiOne, where Adrian drove user-centered design practices and led research initiatives across various industries. With a Master's degree in Human Factors & Applied Cognitive Psychology from the University of Houston-Clear Lake and a Bachelor's degree in Psychology & Philosophy from the University of St. Thomas, Adrian combines academic knowledge with practical expertise to enhance digital solutions and user experiences.