Luke Guidroz

Luke Guidroz is an experienced sales and operations leader with a strong background in the beverage industry. Currently serving as Area Vice President for Pernod Ricard since April 2024, Luke has previously held senior positions at Republic National Distributing Company, including Vice President of Sales for Texas Spirits and Director of Finance for Financial Integration and Transformation. Other notable roles include Vice President of Sales and Operations at INVO Coconut Water, Region Sales Director at MillerCoors, and Director of National Retail Sales at Bacardi. Luke began a career at MillerCoors in various roles, including Chain Sales Manager and Senior Finance Analyst. Luke holds an MBA and a BBA in Finance from Texas State University, as well as further education from Washington State University.