Erica Kokiw

Erica Kokiw is an accomplished media and digital strategist with extensive experience in leadership roles across prominent organizations. Currently serving as President at PHD since September 2024 and Vice President Digital at UM Worldwide since April 2017, Erica previously held senior positions including Executive Vice President, Digital at UM Canada, and National Head of Digital at Dentsu Aegis Network, ANZ. Expertise includes developing and implementing innovative digital strategies for major clients, leading successful digital integration and activation campaigns, and driving team performance through training and development. Prior roles include significant contributions at MediaCom, Labatt Breweries of Canada, and InBev Labatt Canada, where Erica managed substantial media budgets and spearheaded successful digital media initiatives. Erica holds a Bachelor's degree in Philosophy from York University and attended Humber College.