Gianluca Renato

Gianluca Renato is a seasoned professional with over two decades of experience in marketing and management, primarily at Pirelli since April 2000. As the Head of Sponsorships and Digital Communities Management, Gianluca oversees sponsorship agreements and marketing plans at both HQ and regional levels. Previous roles include Global Marketing Director for the Moto Business Unit, Managing Director for the Benelux Region and Pirelli South Africa Pty Ltd, and Commercial Director for Export Markets in the Moto division. Gianluca has a strong background in influencer relations, trade marketing, e-business project management, and business consulting, also holding valuable experience from Siemens and consulting firms. Educational qualifications include a degree in Management Engineering from University Tor Vergata, Rome, complemented by specialized training from the Fire Fighters Army.