Leen S. is a seasoned professional with over 15 years of expertise in community building, branding, user experience, and design strategy. Currently serving as the Director of Community & Operations at Pixaera, a leading SaaS company specializing in immersive learning solutions since August 2024, Leen also holds the position of Founder & CEO at THIS Toothbrush, a brand focusing on the ancient Miswak toothbrush, since June 2015. As a Creative Director and Board Member at afikra since September 2014, Leen has contributed to cultural initiatives. Previous roles include Global Director of Community & Communications and Head of Community at ATÖLYE, where significant contributions were made to strategic design and community engagement. Additionally, experience as a Startup Mentor for Techstars and Flat6Labs, along with creative leadership at Manousheh, and as a User Experience Designer at Huge, underline a commitment to design excellence. Leen's educational background includes an MFA in Design Entrepreneurship from the School of Visual Arts and a BFA in Graphic Design from the American University of Beirut.