Catarina Veiga serves as the Territory Manager at Platomics since August 2024, following a notable career at Diaceutics PLC from July 2018 to August 2024, where Catarina held multiple leadership roles including Senior Commercial Director for Engagement Solutions, responsible for developing data-driven services for pharma's HCP omnichannel marketing. Catarina previously directed global lab operations, coordinated EU launch activities, and engaged diagnostics labs in Portugal, Brazil, and The Netherlands. Prior experience includes business development at biosurfit and sales roles at Alere, Lda and Baptista Marques Diagnóstica e Reagentes Lda, complemented by research collaboration at the University of Barcelona focusing on Type 2 Diabetes. Catarina holds a Master’s in Biomedicine and a Postgraduate degree in Sales Management, and is further enhancing skills in omnichannel launch excellence in pharma.
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