Jake O’Byrne

Jake O. is an experienced marketing and digital strategy professional currently serving as the Digital Strategy & Innovation Officer at Brisbane City Council since August 2022, focusing on strategic marketing and product outcomes for the Brisbane app. Previous roles include Marketing Specialist at Apex Hunting from October 2018 to July 2022, where Jake drove revenue growth and customer engagement through digital initiatives, and Marketing Coordinator at Gooleys Online from March to October 2018, overseeing marketing operations for a menswear e-commerce store. Additionally, Jake co-founded Sno-co, an early entrepreneurial venture, which fostered a strong understanding of marketing and community engagement. Currently pursuing a Graduate Certificate in Marketing at Griffith University, expected to complete in March 2025.