POC Sweden AB was founded on a strong mission to seek to do the best to possibly save lives and reduce consequences of accidents for gravity sports athletes and cyclists by developing and continually renewing what personal protection is all about. In many ways, POC believes it has set a new standard when it comes to technical solutions,construction, material combinations and engineering, with patented solutions to increase its athletes' degree of protection. POC's line of products includes helmets, body armor, goggles, eyewear, gloves and other gear.

Sports

The Marketing and Branding team at POC focuses on elevating the brand's presence and engaging its target audience through strategic marketing initiatives. This includes managing global public relations, digital marketing, content creation, retail marketing, and brand partnerships. The team collaborates to promote POC's innovative personal protection products, ensuring consistent messaging and impactful campaigns that resonate with gravity sports athletes and cyclists worldwide.

Marketing and Branding

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Team members