Poupette Giraud founded Poupette St Barth in 1995. “Poupette” (Little Doll) is her teenage nickname, which embodies the DNA of the brand in the body, face and expression of the “*Femme-Enfant”: cute, adorable and fresh. 
The brand is part of PSBC LIMITED, a Hong-Kong based, wholesaler and retailer of luxury apparel. The Company designs, manufactures and sells women’s and girls’ clothing and accessories under the “Poupette St Barth” brand.  100% of Poupette St Barth’s creations are manufactured in the Company’s brand new factory located in Indonesia; the Company has full control of its vertical integration and supply chain. 
Poupette St Barth Group’s approach to production is based on two key principles: the constant quest of innovation and an artisan spirit. Poupette St Barth is present in Europe, the Middle East, Asia, the Pacific region and the Americas, via a network of exclusive multi-brand and department stores, franchises and retail boutiques.

Community & Lifestyle

Poupette St Barth

Poupette Giraud

Emi Rosayati

Melia Colina

Alfred S.

Tran Son

Melissa Ndun

Komang Kariana

Jessica B.

Emmanuelle Sarti

Lyna Louifi

Catherine Lacombe

The Leadership Team at Poupette St Barth drives the strategic vision and operational excellence of the brand. Comprising the Founder and CEO, Chief Marketing & Digital Officer, Chief Sales Officer, Chief Financial Officer, and Chief Operations Officer, this team collaborates to enhance brand presence worldwide, oversee innovative product development, and ensure financial stability while maintaining an artisan spirit in production. Their collective focus on excellence ensures Poupette St Barth continues to resonate with consumers as a symbol of luxury and charm in women's and girls' fashion.

Leadership Team

Marketing and Creative Team

Sales and Customer Relationship Team

Leadership Team

About

Team members

Other teams at Poupette St Barth

Marketing and Creative Team

Sales and Customer Relationship Team