Zellie Vaz (Friedman) has extensive experience in social media management and client success, currently serving as the Managing Director of Social at Power Digital Marketing since March 2016, where responsibilities include the creation and management of social content calendars and strategic client communications. Previous roles include Enterprise Client Success Manager at AddShoppers, focusing on optimizing client campaigns, and various positions in retail and fashion merchandising, including Assistant Manager at Random Clothing and Fashion Merchandiser at LEONA. Education includes a Bachelor's degree in Marketing from Middle Tennessee State University, supplemented by studies at the College of Charleston and the Fashion Institute of Technology.