Playfly Premier Partnerships is a nationally recognized sports sales and advisory firm specializing in the development and execution of customized naming rights and commercial sales strategies for top tier facilities, sports and entertainment destinations, league and team properties, as well as municipal projects. Premier was founded in 2003 to provide experienced, focused, passionate, and results driven commercial sales solutions. 

Premier executives have created thousands of mutually beneficial business partnerships, including successful naming rights agreements at Dolby Theatre, Moda Center, Kabam Field at California Memorial Stadium, PPL Park, Viejas Arena, Bridgestone Arena, Pizza Hut Park and O.co Coliseum.

Premier is headquartered in Los Angeles with offices in Chicago and New York. In 2010, Premier’s excellence was recognized by Sports Business Journal, as "Agency of the Year in Property Consulting, Sales and Client Services"​.

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Playfly Premier Partnerships

Randy Bernstein

Sarah Musaali

Joe Arnstein

Todd Ferderer

Rob Hur

John Kristick

Aly Bernstein

The Leadership Team at Playfly Premier Partnerships is responsible for setting the strategic direction, overseeing corporate governance, and driving growth initiatives for the company. Comprising senior executives from various functions, they ensure the achievement of business objectives, the development of innovative sales strategies, and the cultivation of key partnerships within the sports and entertainment industries.

Leadership Team

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Marketing and Sponsorships

Leadership Team

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Other teams at Playfly Premier Partnerships

Corporate Partnerships

Marketing and Sponsorships