Frederic Diquelou Head of Real Estate

Direction Expansion France at PRIMAPRIX

Frederic DIQUELOU currently serves as the Head of Real Estate at Primaprix since November 2023, previously holding the position of Head of Real Estate & Expansion at Picnic Technologies and Gorillas. With extensive experience in real estate expansion and development across major retail players, Frederic DIQUELOU has contributed to organizations such as France Development Consulting, E.Leclerc, Groupe Casino, Carrefour, and Lidl. Notable roles have included managing substantial retail portfolios and driving expansion strategies in hypermarkets and supermarkets. Frederic DIQUELOU holds an Executive Education degree in expertise immobilière from ESSEC Business School and additional qualifications in real estate and marketing from Conservatoire National des Arts et Métiers, Ecole Supérieure de Management en Alternance, and IUT.

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