Jaime Xiang is an experienced analytics and insights professional currently serving as the Analytics & Insights Leader for Feminine Care & Adult Incontinence at Procter & Gamble since October 2022. Prior to this role, Jaime held multiple positions at BAT, including Consumer Analytics & Insights Manager, Brand Activation Executive, and Territory Sales Manager from February 2018 to October 2022. Additional experience includes serving as Assistant Market Manager at Sherwin-Williams, Associate Business Analyst at Kimberly-Clark, Sales Incentives Analyst at Hyundai Auto Canada Corp., and Research Assistant at Wilfrid Laurier University. Jaime earned a Graduate Diploma in Digital Analytics and Business Intelligence from McGill University and a Bachelor of Business Administration in Marketing from the Lazaridis School of Business & Economics at Wilfrid Laurier University.