Saily Cruz Ramírez

Saily Cruz Ramírez is a skilled Business Strategy & Analytics Consultant at Propelland, focusing on analyzing the performance of Coca-Cola's marketing campaigns in the LATAM region. Previous experience includes serving as Head of Growth & Marketing at GBM, where responsibilities included democratizing investment and enhancing client acquisition through data-driven marketing strategies. As the Strategy Director and Founder of Boola Agencia, Saily contributed to startups' digital communication and consumer insights. Additional roles include Digital Strategist at Bahía, Web Content Editor at ApáticoTV, and media monitoring assistance at TV Azteca. Saily holds a Licenciatura in Ciencias de la Comunicación from Universidad Nacional Autónoma de México.