Bruce French is a seasoned professional in the field of Business Intelligence and software solutions with extensive experience spanning several companies since 1987. Currently serving as Senior PreSales Consultant at Prophix Software, Bruce previously held roles including Principal Solutions Architect at Vena Solutions Europe, and Head of Profit Improvement Practice at Avisen, where responsibilities encompassed customer engagements and business solution architecture. Other notable positions include Manager of PreSales & Services at pVelocity Europe Ltd, Senior Consultant at Ironside Technologies, Applications Manager at Calvin Klein Cosmetics (Unilever), and Team Leader at Eli Lilly. Bruce holds a BSc(Hons) in Information Science from the University of Portsmouth.