Brendan Moorcroft currently holds the position of Chief Engineering Solutions Officer at Publicis Groupe, where responsibilities include overseeing the Marketing Technology platform and creating tailored solutions using a blend of Groupe technology and market components. Prior to this role, Brendan served as Chief Executive Officer of Choreograph, focusing on leveraging first-party data for clients and implementing privacy-first data strategies. Additionally, Brendan has held senior positions at Hearst Magazines and co-founded \UNBOUND\, as well as leading the Mediabrands Audience Platform and serving as CEO of Cadreon. Earlier career experiences include significant roles at Universal McCann, Organic, Beyond Interactive, and MediaCom. Brendan is an alumnus of King Edward VII School and the University of California, Davis.
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