Soumyajit Bera is an experienced marketing professional currently serving as the Performance Marketing Lead at Publicis Groupe since November 2022, where responsibilities include building, planning, launching, and optimizing paid campaigns across various platforms such as Google and social media. Prior experience includes roles as Media Marketing Manager at boAt Lifestyle, Manager Biddable at WWP Group, Media Planning Manager at Dentsu, and Senior Account Executive at Interpublic Group (IPG). Additionally, Soumyajit held the position of Performance Marketing at Havas Media Group, focusing on paid social media marketing and campaign optimization. A background in digital marketing was established at We Make Brand, specializing in paid search campaign optimization and client servicing. Soumyajit holds a Bachelor's degree in Computer Engineering from Centurion University of Technology and Management and completed higher secondary education in Mathematics and Computer Science at Kendriya Vidyalaya.
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