Syed Zain

Syed Zain is a dedicated performance executive at Publicis Groupe since July 2023, specializing in full-funnel campaign planning and execution across multiple digital channels including Meta, Google, and TikTok, focusing on the Dar Wa Emaar brand in Saudi Arabia. Previously, Syed held the position of Jr. Assistant Brand Manager at Bays International from June 2021 to June 2023, where responsibilities included managing marketing campaigns, vendor relations, and performance marketing. Syed's earlier roles include Sales and Marketing Executive, Sales Coordinator, and Supply Chain Officer, demonstrating a strong background in sales data management, logistics, and client relations. Syed's educational credentials include a recent Diploma in Strategic Marketing Management from the Institute of Business Administration and a Master of Public Administration in Marketing from Karachi University.