Barbara Zimmer

Barbara Zimmer serves as the Director of Digital Products & Experiences at Qatar Tourism, leveraging extensive expertise in product management and customer research acquired during previous roles at Qatar Airways. At Qatar Airways, Barbara held several key positions, including Head of Product Management, Customer Research & Data Insights, Lead Digital Product Manager for Loyalty & Payments, and contributed to Digital Commerce Development & Distribution. Prior experience includes roles in E-Commerce & Sales Groups and Marketing for South African Airways, as well as a working student position at Nordic Visitor Oslo.