Yasmine Aissa serves as a Salesforce Marketing Cloud Administrator at Questel since March 2024, where key responsibilities include implementing automation rules and developing lead scoring methodologies. Prior to this, Yasmine worked as a Web Marketing Manager at Expensya from May 2023 to January 2024, focusing on enhancing efficiency in expense management solutions. As a Marketing Operations Specialist at Timsoft Group from December 2021 to May 2023, responsibilities included setting up Salesforce Marketing Cloud, lead management, and email marketing strategy. Earlier experience includes serving as the National Head of Marketing at AIESEC Tunisia from September 2017 to August 2021, during which Yasmine created the official website, executed digital campaigns, and managed local committees. Yasmine holds a Bachelor's degree in Business Intelligence from the Higher Institute of Management, obtained between 2019 and 2021.
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