Lyss G.

Lyss G. has extensive experience in digital content and social media management, currently serving as the Director of Social, Influencer and PR at Red Wing Shoe Co. since January 2022. Prior to this role, Lyss G. held multiple positions at Cambria from August 2015 to January 2022, culminating in the position of Director of Digital Content. Earlier experience includes serving as a Social Media Strategist at Target and various roles at Sundog, including Marketing Strategist - Social Media and Social Media Analyst. Lyss G. holds a Master of Arts in Leadership and Management from Concordia University-St. Paul and a Bachelor of Arts in Marketing and Art from Concordia College.