We are a full-service field marketing agency.  We build solutions that win where customers are engaging with or buying your product.  

Our vision is ‘to be loved by our people and first choice for customers’ and our mission is to unlock our customers’ full potential at the point of purchase by ‘inspiring our people to deliver results, value and insight that you cannot get anywhere else.’  Both of which have a clear focus on our two overriding priorities; our people and our customers. 

Our values encompass our cultural commitments to our people and our customers: 
Customers come first
Care for our colleagues
Be brilliant in all that we do

Our services cover the entire shopper journey from engagement through to environment and analytics including sampling, experiential, demonstrations, sales, merchandising, compliance, amplification, availability and POS placement to name a few.

We are accredited to call on all retailers within the UK and operate across all channels in the UK, Ireland and Europe.
We provide dedicated teams as well as flexible resource for our customers.  Our deployment models are built to be agile and flexible and fully adaptable to each of our customer’s needs. 

REL is part of Advantage Smollan; the first and only global provider of innovative outsourced sales and marketing solutions for consumer goods companies and retailers.  

Marketing

Retail

REL Field Marketing

Nick McGrath

Sam Fisher

Alex Robinson

The Data and Operations team at REL Field Marketing plays a pivotal role in optimizing field marketing strategies through data analysis and operational efficiency. This team is responsible for gathering and analyzing market insights, managing resource allocation, and ensuring seamless execution of promotional activities across various channels. By aligning operational processes with customer needs and leveraging data-driven decisions, they help enhance the effectiveness of marketing initiatives and ultimately drive sales at the point of purchase.

Data and Operations

About

Team members

Other teams at REL Field Marketing

Sales and Account Management