Ida Cacciapaglia is an experienced Marketing & Communication Manager currently at Rexer, where responsibilities include developing and executing marketing strategies, managing agencies and vendors, and analyzing data to optimize communication effectiveness. Previously, Ida held the same title at Homepal.it, focusing on data-driven communication strategies and project management. Additional roles include serving as a jury member at Mediastars, project manager for a real estate initiative, and consultant at Hill+Knowlton Strategies, where brand management and social media strategies were key functions. Ida began a career in communications at Weber Shandwick as an account executive and has contributed to various content creation efforts at Trilud SpA. Educational qualifications include an Executive Program in Digital Communication from SDA Bocconi, a postgraduate degree in Marketing and Digital Strategy, and a Master’s in Post-classical Archeology.