Boy de Nijs

Boy de Nijs is an experienced professional in the horticulture automation sector, currently serving as Product Manager for Labour & Robotics at Ridder since December 2017. Previously held roles at Ridder include Business Development Manager for Robotics, Marketing Business Partner for the Americas, and Marketing Content Specialist. With a strong editorial background, Boy worked as an Editor at Hortidaily.com and AGF.nl, as well as in operations at KBB Holland B.V., where a 17.4-hectare greenhouse operation was managed. Ridder, a global leader in horticulture automation, delivers advanced technologies and solutions that enhance production processes and crop yield for growers worldwide.