Jeff Silva currently serves as Senior Director at ROR Partners since April 2020, with a diverse background in marketing and corporate strategy. Prior experience includes roles as Senior Marketing Manager at 24 Hour Fitness, where strategic digital transformation in acquisition marketing was achieved, and similar positions at Albertsons Companies and Safeway, focusing on corporate merchandising and marketing for Starbucks and other brands. Silva has effectively managed significant annual sales, marketing, and operations for multiple licensed stores across major foodservice brands. Educational credentials include a Bachelor of Business Administration from California State University - East Bay and an Associate of Arts and Sciences from Las Positas College.