Max Cheng

Max Cheng is an experienced retail professional with a strong background in luxury brand management. Currently serving as Retail Director at Saint Laurent since June 2024, Max has previously held similar leadership roles at CELINE from March 2018 to June 2024 and at Gucci, where responsibilities included Retail Performance Manager and Retail Operation Manager from 2016 to 2017. Earlier experience includes positions such as Area Manager at Longchamp and various managerial roles at Gucci and Louis Vuitton, where Max developed a comprehensive skill set in retail operations, store management, and team leadership throughout a career spanning over a decade in the high-end fashion sector.