Kristin Carlson

Kristin Carlson is an accomplished creative director currently leading The Creative Agency at Sallie Mae since March 2016, where mentorship of a team of copywriters and designers is a key focus. Prior to this role, Kristin operated as a freelance writer and creative director, working with prominent clients such as Bank of America and Upromise, the latter involving the development of brand voice and website copy. Kristin’s extensive experience includes directing creative strategies at Racepoint Global and Digital Influence Group for major brands like Glidden Paint and Timberland. Early career highlights at Arnold Worldwide involved writing for high-profile projects including the redesign of royalcaribbean.com. Kristin holds a B.S. in Early Childhood Education from Boston University and a Master’s in Visual Media Arts from Emerson College, complemented by training at Improv Boston.