Yue Ting Low

Yue Ting Low is a seasoned marketing professional with extensive experience in digital marketing and paid acquisition strategies across various sectors. Currently serving as the Paid Acquisition Manager at Scaleway since August 2020, Yue Ting defines and implements self-serve acquisition and demand generation strategies, optimizes paid campaigns, and aligns cross-functional processes. Prior roles include Digital Marketing Manager at idylis.com, where Yue Ting focused on lead generation for a SaaS ERP, and Digital Marketing Executive at QUICKSIGN, emphasizing digital project management for FinTech. Earlier experience encompasses marketing roles at The Estée Lauder Companies Inc., ViewQwest Pte Ltd, Standard Chartered Bank, Orange, and CNBC, showcasing a solid foundation in both B2B and B2C marketing. Yue Ting holds a Master's degree in Management in New Communication Technologies from Université Paris Dauphine - PSL and a Bachelor's degree in Communication Studies from Nanyang Technological University Singapore.